Midwest Mindset Podcast
The Midwest Mindset is the Omaha podcast that makes marketing easy to understand and simple to do. We believe every business needs effective marketing they wish was also affordable – we think you should have both.
In every episode, our goal is to give you all of the tools, techniques, and results-driven marketing strategies that expensive agencies don’t want you to know, including their biggest secret: You can do this yourself!

Listen To The Latest Episode Of The Midwest Mindset Podcast
How to Market Yourself on LinkedIn
Season 3 Episode 15
If you are a business owner, you probably already have an Instagram, Facebook, or even TikTok profile for your company, so why would you bother to have a LinkedIn as well?
Well, sorry to be the bearer of bad news, but if you’re a business-to-business (B2B) company without a LinkedIn profile, you are missing out on a huge opportunity!
On this Midwest Mindset episode, Matt, Benn, and Austin discuss the potential that LinkedIn holds for your company and how to start effectively.

-
How to Market Yourself on LinkedIn: Don’t Miss Out
Why LinkedIn for B2B? LinkedIn is known as the go-to platform for seeking jobs, posting jobs, networking, and showing off your professional headshot. Sure, sounds like a great platform for any business, the same way Instagram or Pinterest are; it’s good to be there, but how can we make it great? Read the full transcript.…
-
The 3 Stages of a Buyer’s Journey: Is Love Like Business?
The Three Stages of a Buyer’s Journey Let’s start from the beginning; what are the stages of the buyer’s journey, and how can they help your business succeed? This journey describes the process your customers go through before making a purchase and how they decide to buy from your business. Read the full transcript. Stage…
-
Business Procedures: The Key to Marketing Success
Tracy Winkler’s Journey to Business Coaching Success Tracy is one of our favorite professionals to collaborate with; she has helped us tremendously by improving our processes and procedures, and she sure knows what she’s doing. She spent 20 years working in her family business, learning a ton along the way, and after those formative years,…
-
The Best Local Ads for Your Business: 3 Unbreakable Rules
1. Turn Off the TV and Radio Station Auto-Pilot First things first: don’t let TV and radio stations dictate your ad strategies. It’s tempting to be dazzled by their high-tech studios and audience reach promises. But remember, possessing top-tier equipment doesn’t automatically equate to marketing prowess. They may entice you with attractive packages or complimentary…
The Midwest Mindset Origin Story
Subscribe to the Midwest Mindset Podcast For More Episodes
The Midwest Mindset
Contact us directly if you have a guest pitch, or a topic you want us to cover, or to arrange for Matt Tompkins to be a guest on your podcast!

Is Your Marketing Working?
Get a FREE audit of your marketing with no strings attached.
We want your questions to be answered and fully understand how your marketing is performing, with recommendations on taking it to the next level.